The Best Non-Toxic Lip Colors To Try From Beautycounter

Lipstick is always something I grab before heading out for the day. It finishes off your makeup look, completes an outfit and always makes me feel more feminine.  The more I learn about clean beauty and safer products, the more I want to incorporate them into my routine. Insert Beautycounter. Being dedicated to safer and more transparent ingredients in beauty and makeup products is what they’re all about!

Beautycounter has been at the forefront of making changes. The United States has only a handful of ingredients banned whereas Europe is way ahead banning nearly 1,400 ingredients that are considered harmful. Why aren’t we making a change here? Who knows, but Beautycounter is doing it anyway on their own. The brand is focused on what they call their “Never List” keeping 1,500 ingredients out of their products. Plus, providing FULL ingredient lists. Something that may surprise you, isn’t required in the U.S. for beauty and skincare.

clean beauty, the best beautycounter lipstick colors for everyday, non-toxic lipstick - My Style Vita

Beautycounter Lipstick Review

Now let’s get to the lipstick though. Because not only is this a safe product that you can feel confident putting on your body, they’re also kind of amazing. There are two types of lipsticks that Beautycounter offers. A more sheer, everyday lipstick which comes in lots of great shades. To a more color intense and rich formula with the Color Intense collection (my personal go to). They also offer lipglosses and also a lip conditioner to hydrate those lips! And as always, you can trust that the products are safe and clean with the efficacy and quality you can trust with Beautycounter.

Beautycounter Sheer Lipstick

beautycounter sheer lipsticks

Look 1 – Plum • Look 2 – Petal • Look 3 – Rose

A perfectly sheer hue to add to your pout for a hint of color. Great for every day, or a night out.  I have a few friends who are terrified of wearing bold lipsticks. That’s when a great sheer lipstick like these Beautycounter ones come in handy. They’re the perfect way to ease into bold lips. Once you try it, I promise you’ll LOVE it! The great thing about the Beautycounter Sheer Lipsticks is that they’ve been formulated to work with all skin tones. That’s right. They made sure all the shades in this range work with warm and cool tones! So you can’t go wrong with the one you choose, just grab a new lipstick!

Shop Beautycounter Sheer Lipstick $32

Beautycounter Color Intense Lipstick

Beautycounter Color Intense in ‘Girls’ Night’

I’m definitely more of a bold lip color kind of person. I love to grab a bold red or pink to make a statement. The Beautycounter Color Intense lipsticks come in a ton of great colors. Their satin finish is luxurious and is also long wearing which I really like. I find that the super glossy look of it won’t last FOREVER, but the hue itself does so that you’re not reapplying constantly. Plus, it’s super moisturizing so you never get that dry feeling which I can’t stand.

The Color Intense Collection comes in 8 colors ranging from bold reds like Girls’ Night shown above to hot pinks like Garden Party which is a new summer favorite. They also have quite a few more neutral options. I personally just picked up Brunch which is a great brown/nude that still has a bit of pink in it. Plus, with peppermint oil in the formulas, it smells amazing and has a refreshing zing when you swipe on your favorite color.

Shop Beautycounter Color Intense Lipstick $34

Beautycounter Lip Gloss

I can’t not mention their lipglosses because they’re super popular. Personally, I’m not a lipgloss wearer, I never have and never will be. I prefer lipstick all day every day. But these get rave reviews and I do personally own Peony (a great light pink) but rarely wear it. I just don’t like the sticky feeling on my lips, that’s why I’m a lipstick girl! But due to their popularity (they will often do mini sets for the holidays which is great for gifts), I had to at least mention it incase you love a good gloss!

Shop Beautycounter Lip Gloss $29

Beautycounter Lip Conditioner

Before you apply your lipstick or gloss, be sure to condition those lips for extra hydration. With two options, peppermint or calendula, choose one today to add to your everyday skincare routine.

Shop Beautycounter Lip Conditioner $22

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If you’re interested in becoming a consultant with Beautycounter I would love to help mentor you in the process. You can reach out to me via email here and learn more about Beautycounter and being a consultant here.

Jessica is an Atlanta life and style blogger. Aiming to bring practical tips to your every day life. Tips that you can easily tackle and make your life feel just a tad more 'put-together'.

Leave a Comment


  1. 12.3.14

    Nothing I love more than a great lipstick post…great picks!!

    Cathy, your Poor Little It Girl

  2. 12.3.14
    Katy said:

    I love the first and third colors! But you pull all of them off so well, great post! I’d love for you to check out my latest 🙂

    xo, Katy

  3. 12.3.14
    Wendy Watson said:

    ADORE those lipsticks. can I have them all?! Just came across your blog and I LOOVVEE it. I’m definitely gonna bookmark it 🙂

    Love, Wendy from College Cheese

  4. 12.3.14
    Amy said:

    that nude lip is gorgeous on you!
    Coffee Beans and Bobby Pins

  5. 12.3.14
    Alexandra said:

    Gorgeous shades – you look fabulous!

    Warm Regards,

  6. 12.3.14
    Carly said:

    I love how a pop of color on the lip can totally change a look. Great picks!
    The Doctor Diva

  7. 12.3.14

    You look gorgeous here! Your skin is flawless, color me a bit jealous.

    • 12.4.14
      Jessica said:

      You’re just too sweet! I finally started washing my face as an adult, I think that’s the trick!

  8. 5.21.19
    Laura Leigh said:

    Okay honestly, I want all of these! I need to jump on the beauty counter game stat!

    xo Laura Leigh

    • 5.21.19
      Jessica said:

      I’d say their lipsticks are probably my FAVORITE beauty product they make. I also love the tint skin foundation.

  9. 5.21.19

    I really appreciate the introduction to Beautycounter. I love a red lipstick and I know so many contain lead which is disappointing. Now, I can access safer options.

    Happy Tuesday

  10. 5.24.19
    Lisa Autumn said:

    OMG I need to try them. Thank you for introducing 🙂

    x Lisa |